The French company founded in 1976 and present in more than 30 countries opened its first store in Bogota on February 15.
The US company VOIQ plans to expand in Bogota because it believes that the Colombian capital has lots of "qualified regional talent and great cultural diversity," according to its director of operations, Jessica Taggart.
Colombia's capital city recently promoted its attributes as a city that’s great for audiovisual production at the American Film Market (AFM), an event that brings the best of world’s cinema industry to the US city of Santa Monica.
Issues that might have previously seemed exotic to our economic condition such as digital animation, online media, digital advertising, web and mobile development, video games and music streaming, are now scenarios where Bogota can generate business with local talent and attract foreign investment.
As part of the International Day of Peace held in New York city at the headquarters of the United Nations (UN), the president of the Secretariat of the World Summit of Nobel Peace Laureates, Ekaterina Zagladina announced in the presence of the Secretary General of the UN Ban Ki Moon that Bogota will host the 2017 World Summit of Nobel Peace Laureates.
Invest in Bogota is the result of a vision conceived in 2005, when the Mayor’s Office and the Chamber of Commerce of Bogotá got together to establish an agency that would serve as the driving force behind a proactive strategy to position the city region as the ideal destination for foreign companies.
The company, a leader in hearing correction treatments with over 70 years’ experience will start operations in Colombia in the second half of 2016.