Invest in Bogotá Strengthens the City’s Regional Leadership in the Shared Services Industry

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For the first time, the Shared Services & Outsourcing Week Latin America (SSOW LATAM) is being held in Bogotá, consolidating the Colombian capital as a meeting point for leaders, investors, and global companies driving transformation in the Shared Services Centers (SSC) and Global Business Services (GBS) industries across the region.

The event—secured through the efforts of the Bogotá Convention Bureau of Invest in Bogotá—is taking place at the Grand Hyatt Bogotá, bringing together more than 300 senior executives from multinational companies, as well as experts in digital transformation, automation, talent management, and corporate sustainability.

The agenda includes conferences on digital transformation, automation, talent development, advanced analytics, and corporate sustainability, featuring leaders from companies such as Amazon, Kyndryl, PepsiCo, Cencosud, Bayer, and Teleperformance, among others.

Attendees will also participate in hands-on sessions, business site tours, and panel discussions exploring the future of work in the industry, the role of artificial intelligence, and operational efficiency across Latin America.

As a strategic partner of the event, Invest in Bogotá will host a corporate cocktail reception to strengthen connections between investors, global companies, and key representatives of Bogotá-Region’s business ecosystem.

During the event, the agency will also highlight how Bogotá has become a hub for specialized talent, innovation, and high-value services, and how its strategic location, air connectivity, and investment-friendly environment position it among the most attractive destinations in Latin America for the establishment and expansion of global operations.

It is worth noting that, with more than 50 international shared services companies operating in the city and a highly skilled, bilingual, and adaptable workforce, Bogotá stands out today as one of the most competitive destinations in the region for companies seeking to expand from Latin America to the world.

About Invest in Bogotá

Invest in Bogotá is a public-private partnership between the Bogotá Chamber of Commerce and the Capital District. Its mission is to facilitate international investment, attract world-class meetings and events, and strengthen the high-impact entrepreneurship ecosystem to contribute to the socio-economic development, competitiveness, and quality of life of the Bogotá Region—positioning it as the preferred destination for doing business in Latin America. Click here for more information.

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Legal notice

In compliance with the provisions of Article 10 of Decree 1377 of 2013, regulatory of Law 1581 of 2012, THE CORPORATION FOR DEVELOPMENT AND PRODUCTIVITY BOGOTA REGION-REGION DINAMICA -INVEST IN BOGOTA (hereinafter INVEST IN BOGOTÁ), as the data controller of the personal data obtained through the different management and information and contact channels offered through its web portal or other means of contact, requests investors, entrepreneurs, allies, journalists, suppliers, users, and in general, any natural person holding personal data who has been a user of the services and/or products offered by INVEST IN BOGOTÁ,authorization to continue with the processing of your personal data in accordance with the privacy policies that have been established under the parameters of Law 1581 of 2012 on Personal Data Protection in Colombia. The information and personal data provided to INVEST IN BOGOTÁ may be processed, collected, stored, used, circulated, deleted, shared, updated and/or transmitted, in accordance with the terms and conditions of the privacy policies established by the corporation, as applicable, mainly for promotional, commercial, administrative, contact and in general, to enable the provision of its services and the disclosure of its products and services. In accordance with the procedures contained in Law 1581 of 2012 and Decree 1377 of 2013, holders may exercise their rights to know, update, rectify and delete their personal data by sending their request the email pqrf@investinbogota.org if you prefer, by contacting in Bogota to telephone 317 7806 158 nationwide or thePOL-DE-05. V06. Personal Data Treatment Policy.pdf may be consulted on the Invest in Bogotá website.